Dick’s Sales, Stocks Drop Following Black Gun Ban.
Dick’s denied that their sales were low because of the store’s gun policy, instead they pointed the finger at the ammunition shortage.But other sporting goods stores are not feeling the pinch despite the ammo drought. In fact, Cabela’s is doing better than ever and investors have been quick to point out that it’s because of their strong gun sales.
10 comments:
I guess the lance Armstrong excuse failed as badly as Obama lies fail......
They must have thought that grateful gun-grabbers would flock into the stores to buy basketballs and sneakers.
Yeah, I'm sure sales are down because of Lance Armstrong. As a single example, I used to buy most of my ammo there as well as flats of shotgun shells for a local club. Probably 300/month. I don't shop there anymore. Probably never will. Certainly not without getting a heartfelt appology.
Mark III
I absolutely love this story... I also guarantee you that Dick's was not taking a stand for a cause they believe in. No, they severely miscalculated the opinions of their market...
-ID The White Cockade
Mike-
Here is a letter I wrote to Dick's in 2009. I have not set foot in one since. This experience helped convince me I needed to open a gun store, and we did.
To: customersupport@dickssportinggoods.com
From: XXXXX@XXXXXXXXX.com
Subject: Retail Stores Comments/Questions
Order Number:
Name: In Defiance
Phone Number:4195551212
Wrote: Why I will never shop at Dick's Sporting Goods Again.
Last weekend I stopped at Dick's in Toledo, OH to purchase a .22 rifle
for my son's 13th birthday. After selecting a model, I filled out the
required BATFE form, and passed the obligatory NICS check. Next, the
salesman requested I print my phone number on the form 4473. I
questioned why he wanted my phone number and did he intend to call me
later? He informed me that that was company policy and that they would
not complete the transaction without it. So I supplied my work phone
number and told him he was welcome to contact me at work. Next he
brought out another form with multiple copies listing "gun safety
rules" and requested that I print my name, address, DOB, sign my
name, indicate that I received a gun lock, and write down how many minor
children live in my house. I asked the salesman why he needed my
personal identifying information on this form, and he replied that he
could not complete the transaction without it. After completing this
form, and if you look at the question about children it says "none
of your business", my son and I spent 15 minutes wandering around
while the salesman found a manager to review his work. We still weren't
done. The manager then had to walk us with the firearm in her hands, to
the cashier, loudly announcing "gun sale" and stand with us
while I paid for rifle.
Dick's Sporting Goods can run their business anyway they want, but I
refuse to patronize a store that purposefully invades my privacy and
treats customers as if they have done something wrong by virtue of a
firearms purchase. I almost bought a second rifle that night, and would
have if the corporate harassment had not commenced.
In addition to never shopping in your stores again, I will share my
anger with the gun-buying public. The hunters and shooters I work with
will know, the folks at the range will hear this. You likely lost $500
in sales from me this year, no biggie right? I estimate that based upon
the number of minor children left in my home, about $3000 in firearms
purchases for them before they are grown.
I attended a conference this week and one of the sponsors was giving
away Dick's Sporting Goods gift certificates. I took time to speak to
their CEO, next year he said they will go with Gander Mountain.
I don't forget, and I love to talk.
In Defiance
May they circle the same drain as Cheaper Than Dirt!
I was in a Dick's the day after Obama got re-elected and the gun counter was absolutely PACKED. Not no more. Dick's shot themselves in the foot.
Most gun owners do more than just shoot . They also fish , camp , and quite possibly have young ones that play sports . So by turning against the gun owners , they have just alienated a far more extensive portion of their slaes.
I won't step inside of Dicks again . and that means no more sports equipment from them for my daughter . No more cold weather gear for me for work . No more camping equipment or fishing equipment either .
Multiply that by the hundreds of thousands and you will get why they have slower sales . Hint, it isn't Lance .
It's not as if it's just gun sales that slow when they alienate gun owners. Gun owners are regular people and probably spend more on sporting goods, on average, than the population in general. In my house, my wife and I both shoot. The whole family camps. I hunt, hike and do Triathlons. My daughter and I fish. My wife is just getting into jogging and buys stuff for our camp, like cast iron cookware, etc. My daughter is a 3 season athlete who is good for 5-6 pairs of various sneakers per year among other things. We used to spend a lot of money at Dick's. NO MORE. Not since they went in the tank against 2A.
I have not spent one thin dime there since they f---d up, nor will I again. Dumbasses.
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